About Barilla

At Barilla, we believe that every great journey begins with passion and a bold vision. From our humble beginnings in 1877 in a small shop in Parma, Italy, we’ve blossomed into a global leader in the food industry, guided by our commitment to progress and excellence.

Today, Barilla is an international group present in more than 100 countries and we are proud to be recognized as the world’s top food company by reputation. With 22 beloved brands in our portfolio, we are world leader for pasta, the number one choice for ready-made sauces in Europe, leader for bakery products in Italy, and for crispbread across Scandinavia with Wasa.

Our success story is written by a passionate team of almost 9,000 dedicated employees across 30 plants and offices worldwide, all united by a shared mission to nourish the future with purpose and passion.

Are you ready to add your unique flavor to our journey?

Job description 

Barilla is looking for a Key Account Manager to join Italy Customer Management unit.
 
Job Purpose

The successful candidate will be responsible to achieve the assigned category targets in terms of volume, turnover and profitability. He/She will develop category strategy and defined budget in accordance with Barilla, being also in charge of the negotiation and agreement of category plans with the customer.
 
Key Accountabilities

In relation to the assigned categories:
•    Manage the achievement of Customer budget in terms of Volumes & Net Sales.
•    Assure the achievement of Customer Budget in terms of Profitability (Customer Margin) working on all the P&L lines and mainly through the managed Resources (TPR/ OTF).
•    Contribute to the achievement of Market Shares’ targets at Customer and Country level.
•    Manage Promotional Planning, negotiating directly with the Customer and according to its
Promotional Calendar in order to assure the proper weighted/numerical distribution and promotional effectiveness.
•    Drive value through the timely listing and go to market of Innovation.
•    Contribute to the perfect In-store execution (assortment, promotional activities, in-store Events) and the achievement of SIE targets, working daily and closely with Field Sales Team and leveraging on Store Back process.
•    Define, share and agree Categories’ Plans in the Customer, also on a multi-year basis, identifying performance gaps and opportunities leveraging on Customer/ Categories data according to Trade and Marketing guidelines and National/Local Customer Deal.
•    Promote Shopper Projects, such as category management, space allocation, cross-category, retail media, e-commerce with the Customer, involving Shopper Marketing unit.
•    Identify opportunities and facilitate agile cross-functional work on the category, unlocking barriers to efficiency.
•    Support the Customer Team Director in preparing the Yearly National Agreement & T2T meetings.
 
Requirements

•    Degree qualified with 5+ years of sales experience, preferably within FMCG.
•    Strong negotiation, analytical and organizational skills.
•    Ability to engage and influence others, with strong motivation and a high level of energy.
•    Ability to plan, prioritize and work autonomously towards deadline.
•    Project management skills, excellent ability to manage multiple tasks with a “can do” attitude and strive for excellence.
•    Entrepreneurial mindset and strategic thinking.
•    Passion and curiosity for trends & market evolution.
•    Fluency in Italian and English.

 
Additional Information
 
•    The Key Account Manager reports to the Customer Team Director.
•    Location: Parma. We offer hybrid working as a mix of working remotely and from the office.
•    Type of contract: local contract, full-time.
•    The expected starting date is July 2025, with a full-time permanent contract

At Barilla, we are committed to creating an inclusive and equitable workplace where diversity in all its forms is valued and embraced. Our employment policies and practices are designed to ensure equal employment opportunities for all, regardless of age, race, color, citizenship, faith, religion, creed, gender, sex, pregnancy, gender identity or characteristics of expression, sexual orientation, marital status, genetic information, medical condition, protected veteran status, disability, or any other characteristic protected by law. Our commitment to equal employment stems from our unwavering belief that it is not only the right thing to do, but it is also a fundamental driver of innovation and business success.